Returning to the title of the thread, it occurs to me to consider Moriarty's motives in using those descriptions - being strictly accurate probably wasn't his aim! Rather he was wanting to recruit Irene into seducing the brothers in order to extract secrets and generally exercise power. Since Irene is portrayed as an tntellect equal to Sherlock presumably she was extremely bored with her usual clients, people who were sensuous and experienced enough to 'know what they like'. So she discovers secrets and takes compromising photos as a game to spice up her life... and would rather have the danger which follows than be bored. So Moriarty lures her with a very different (and therefore 'interesting') pair of men - cold and virginal - and she happily goes into battle.
Meanwhile, I've just re-watched SIB and I was struck by the scene immediately following the identification of not-Irene in the morgue. Mycroft, John and Sherlock all seem to agree that this is an occasion where S might turn to drugs - and such an occasion has happened at least once before since John moved in to 221b. (The evidence being Sherlock's hope that his socks haven't been messed up this time.) Presumably there have been no other semi-romantic problems in the past, but this does seem to show that Sherlock is not nearly as cold and unemotional as he likes to make out, and some events do cause him to feel deeply.